Email Marketing has the highest return on investment of any other marketing channel. On average, email earns you $40 for every $1 spent. And the best part is that email marketing is an owned channel, which means you can reach your subscriber directly instead of relying on social media algorithms […]
I frequently get asked by business owners and managers seeking advice on what types of google ads they can run to boost their sales. I always find it hard to answer because I have no idea of what their strategy and objectives are in detail. The campaign types on google, […]
The digital transformation boom has given rise to a new breed of well-informed and socially engaged customers. That is, customers who demand a great experience above everything else. To meet this demand, every business needs to go above and beyond the ordinary to deliver that experience. This is where CRM […]
In this post, I’ll be giving you 100 search engine optimization techniques. Competition is fierce when websites want to rank for relevant keywords. In order to get your website or blog ranked high, you need all the SEO techniques you can handle from this list. Focus first on your Mobile […]
Google Ads is one of the best advertising platforms in the world. 5.6 billion Google searches are made every day, and that’s why Google Ads are a great way to get your website in front of the eyes of your consumers. Did you know that for every $1 spent on Google […]
NDPR (Nigeria Data Protection Regulation) is a regulation that requires businesses to protect the personal data and privacy of Nigerian citizens for transactions that occur in Nigeria. It was brought forth by the National Information Technology Development Agency (NITDA) in order to: to safeguard the rights of natural persons to data […]
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Everyone starts with the basics. And, everyone rushes to get off the basics as fast as they can to do “sexy” hard work that will really impress a boss or a client. It does not take a long time to realize that the “sexy” work takes up a lifetime, and […]
![[Guide] How to Develop a Winning Email Marketing Strategy in 2021](https://i0.wp.com/marketsense.com.ng/wp-content/uploads/2021/01/How-to-Develop-a-Winning-Email-Marketing-Strategy-in-2021.png?resize=750%2C480&ssl=1)
Email marketing is still the best channel to market in 2021. You are guaranteed a high return on investment (ROI), and if it doesn’t work out well, you don’t lose much. But with an increasing number of businesses jumping on the email marketing bandwagon, it’s becoming harder to engage your […]
In this post, we’ll review some of the most important types of email marketing you should be sending out to your customers and leads, and their respective advantages and disadvantages. This will definitely help you make more informed decisions when choosing the most appropriate email type and how to go […]
I used to wake up every morning & ask my self “what is the best way to market my business online, to drive traffic to my website?”. No matter how hard I thought, at the end of the day, I always come to realize that there is no “Golden Formula”. […]
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