Email Marketing has the highest return on investment of any other marketing channel. On average, email earns you $40 for every $1 spent. And the best part is that email marketing is an owned channel, which means you can reach your subscriber directly instead of relying on social media algorithms […]
The digital transformation boom has given rise to a new breed of well-informed and socially engaged customers. That is, customers who demand a great experience above everything else. To meet this demand, every business needs to go above and beyond the ordinary to deliver that experience. This is where CRM […]
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Email marketing is still the best channel to market in 2021. You are guaranteed a high return on investment (ROI), and if it doesn’t work out well, you don’t lose much. But with an increasing number of businesses jumping on the email marketing bandwagon, it’s becoming harder to engage your […]
In this post, we’ll review some of the most important types of email marketing you should be sending out to your customers and leads, and their respective advantages and disadvantages. This will definitely help you make more informed decisions when choosing the most appropriate email type and how to go […]
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